I often find myself laughing while working. This is really a very funny business to be in, it’s just all in your perspective!
Marketing is strategy, a process, not a single event. It’s my job to encourage you, my client, to keep your message simple. Don’t confuse your audience by trying to tell them your entire story in one ad, on one billboard, on one direct mail piece, on one sign.
While the customer is always right, we’ll often point out why they shouldn’t do something. Here’s what I mean: